{"id":236,"date":"2022-05-27T22:53:39","date_gmt":"2022-05-27T14:53:39","guid":{"rendered":"https:\/\/www.bestelectronicstips.com\/?p=236"},"modified":"2023-11-07T23:42:46","modified_gmt":"2023-11-07T15:42:46","slug":"these-are-the-vertical-marketplace-champions-in-europes-strongest-economies","status":"publish","type":"post","link":"https:\/\/www.bestelectronicstips.com\/?p=236","title":{"rendered":"These are the vertical marketplace champions in Europe&#8217;s strongest economies"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"http:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only.jpg\" width=\"900\" height=\"600\" \/><\/p>\n<p>&nbsp;<\/p>\n<p class=\"index-title\">Table of contents:<\/p>\n<ul class=\"table-of-contents\">\n<li><a href=\"https:\/\/www.bestelectronicstips.com\/?p=236#Leading_marketplaces_for_top_e-commerce_categories\">Leading marketplaces for top e-commerce categories<\/a><\/li>\n<li><a href=\"https:\/\/www.bestelectronicstips.com\/?p=236#Are_vertical_marketplaces_taking_the_place_of_e-retailers_in_the_future?\">Are vertical marketplaces taking the place of e-retailers in the future?<\/a><\/li>\n<li><a href=\"https:\/\/www.bestelectronicstips.com\/?p=236#Our_latest_articles\">Our latest articles<\/a><\/li>\n<li><a href=\"https:\/\/www.bestelectronicstips.com\/?p=236#Talk_to_one_of_our_consultants_about_dynamic_pricing.\">Talk to one of our consultants about dynamic pricing.<\/a><\/li>\n<\/ul>\n<section class=\"table-of-contents-wrapper\">\n<div id=\"hs_cos_wrapper_Page_index\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"module\">\n<section class=\"page-index-wrapper\">\n<div class=\"content-wrapper index\">\n<ul class=\"table-of-contents\">\n<li><a href=\"https:\/\/www.bestelectronicstips.com\/?p=236#Talk_to_one_of_our_consultants_about_dynamic_pricing.\">Talk to one of our consultants about dynamic pricing.<\/a><\/li>\n<\/ul>\n<\/div>\n<\/section>\n<\/div>\n<\/section>\n<section class=\"blog-post-content-wrapper\">\n<div class=\"content-wrapper post-content\">\n<p>Vertical marketplaces occupy a unique role in e-commerce: While the well-known giants try to encompass all categories, vertical marketplaces cater to specific and often specialised customer needs and interests. Selling through one of these marketplaces presents a number of opportunities, including:<\/p>\n<ul>\n<li aria-level=\"1\">More targeted audience<\/li>\n<li aria-level=\"1\">Competitive advantages versus less specialised marketplaces<\/li>\n<li aria-level=\"1\">Brand and community building<\/li>\n<li aria-level=\"1\">Increased trust and credibility among shoppers<\/li>\n<li aria-level=\"1\">More flexibility and reduced competition<\/li>\n<li aria-level=\"1\">Higher buyer intent<\/li>\n<\/ul>\n<p>In this article, Omnia explores some of the vertical marketplaces to know in four key European markets across four categories.<\/p>\n<h2 id=\"Leading_marketplaces_for_top_e-commerce_categories\">Leading marketplaces for top e-commerce categories<\/h2>\n<p>Many of the leading marketplaces in Europe are all-in-one sites where shoppers can find products across many categories; For example, Amazon, eBay and bol.com. In this article, we\u2019d instead like to focus more on the vertical marketplaces that are largely, if not entirely, focused on one particular category. We will explore a selection of marketplace champions for Germany, Netherlands, the UK and France across four categories: Fashion, Home Goods, Beauty &amp; Care and Baby Care.<\/p>\n<h3>Fashion marketplace champions:<\/h3>\n<\/div>\n<\/section>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-238\" src=\"http:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/1-2.png\" alt=\"\" width=\"900\" height=\"741\" srcset=\"https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/1-2.png 1036w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/1-2-300x247.png 300w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/1-2-1024x843.png 1024w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/1-2-768x632.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Home goods marketplace champions:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-239\" src=\"http:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/2.png\" alt=\"\" width=\"901\" height=\"781\" srcset=\"https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/2.png 1041w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/2-300x260.png 300w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/2-1024x888.png 1024w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/2-768x666.png 768w\" sizes=\"auto, (max-width: 901px) 100vw, 901px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Beauty &amp; care marketplace champions:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-240\" src=\"http:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/3.png\" alt=\"\" width=\"900\" height=\"806\" srcset=\"https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/3.png 1037w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/3-300x269.png 300w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/3-1024x917.png 1024w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/3-768x688.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Baby care marketplace champions:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-241\" src=\"http:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/5.png\" alt=\"\" width=\"899\" height=\"745\" srcset=\"https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/5.png 1043w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/5-300x249.png 300w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/5-1024x848.png 1024w, https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/5-768x636.png 768w\" sizes=\"auto, (max-width: 899px) 100vw, 899px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Are vertical marketplaces taking the place of e-retailers in the future?<br \/>\nThe number of marketplaces continues to expand, and while major players like Amazon, eBay, Rakuten and Alibaba are growing year after year, vertical marketplaces are also increasing in prevalence to cover certain categories or serve specific shopper groups.<\/p>\n<p>According to one\u00a0study\u00a0from Cross-Border Commerce Europe, the top 100 cross-border marketplaces generate turnover of \u20ac128 billion in Europe. They also found that marketplaces grew by 22% during the COVID-19 pandemic \u2013 growth that is expected to continue in the next few years.<\/p>\n<p>With 59% (\u20ac141 billion) of the total cross-border e-commerce market in Europe generated by marketplaces, every stakeholder in e-commerce should be paying attention to the vertical and vertical marketplaces, as they continue to steal market share from the larger players.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Table of contents: Leading marketplaces for top e-commerce categories Are vertical marketplaces taking the place of e-retailers in the future? Our latest articles Talk to one of our consultants about dynamic pricing. Talk to one of our consultants about dynamic pricing. Vertical marketplaces occupy a unique role in e-commerce: While the well-known giants try [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":242,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56,59],"tags":[],"class_list":["post-236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-glossary-overview","category-price-points"],"rttpg_featured_image_url":{"full":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-scaled.jpg",2560,1707,false],"landscape":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-scaled.jpg",2560,1707,false],"portraits":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-scaled.jpg",2560,1707,false],"thumbnail":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-150x150.jpg",150,150,true],"medium":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-300x200.jpg",300,200,true],"large":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-1024x683.jpg",1024,683,true],"1536x1536":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-1536x1024.jpg",1536,1024,true],"2048x2048":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-2048x1365.jpg",2048,1365,true],"post-thumbnail":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-1100x619.jpg",1100,619,true],"cropped-large":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-1100x619.jpg",1100,619,true],"cropped-thumbnail":["https:\/\/www.bestelectronicstips.com\/wp-content\/uploads\/2023\/10\/AdobeStock_599490722_Editorial_Use_Only-760x428.jpg",760,428,true]},"rttpg_author":{"display_name":false,"author_link":"https:\/\/www.bestelectronicstips.com\/?author=1"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/www.bestelectronicstips.com\/?cat=56\" rel=\"category\">Glossary Overview<\/a> <a href=\"https:\/\/www.bestelectronicstips.com\/?cat=59\" rel=\"category\">Price Points<\/a>","rttpg_excerpt":"&nbsp; Table of contents: Leading marketplaces for top e-commerce categories Are vertical marketplaces taking the place of e-retailers in the future? Our latest articles Talk to one of our consultants about dynamic pricing. Talk to one of our consultants about dynamic pricing. Vertical marketplaces occupy a unique role in e-commerce: While the well-known giants try&hellip;","_links":{"self":[{"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=\/wp\/v2\/posts\/236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=236"}],"version-history":[{"count":3,"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=\/wp\/v2\/posts\/236\/revisions"}],"predecessor-version":[{"id":245,"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=\/wp\/v2\/posts\/236\/revisions\/245"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=\/wp\/v2\/media\/242"}],"wp:attachment":[{"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bestelectronicstips.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}